Digital Identity Context

A cookie is a small data file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.

Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies. This allows Mekong Research Group to provide a stable, high-performance environment for our market research analytics.

Our Categorization of High-Signal Data

We deploy cookies in three specific functional tiers to serve our technical and analytical objectives.

Strictly Necessary

Required for fundamental operations, security, and authentication. These ensure session stability while you navigate our socioeconomic data archives. These cannot be disabled manually.

Performance & Analytics

We use these to measure high-signal traffic patterns and site performance. This helps us refine the delivery of our research findings based on how users engage with specific regional insights.

Functional Preferences

These remember your preferences, such as language settings or specific filtering options on our data dashboards, ensuring a tailored experience on subsequent visits.

Ad-Free Integrity

As an independent institute, we do not deploy third-party advertising cookies for marketing or retargeting purposes on this domain.

Consent and Autonomy

You have the absolute right to accept or decline non-essential cookies. You can manage your preferences through our dedicated consent management tool or by adjusting your browser settings.

Most browsers allow you to refuse to accept cookies and to delete cookies. The methods for doing so vary from browser to browser, and from version to version. You can obtain up-to-date information about blocking and deleting cookies via these links:

Google Chrome
Mozilla Firefox
Apple Safari
Microsoft Edge

Data Persistence Framework

01
Session Cookies: These expire at the end of the user session, when the web browser is closed.
02
Persistent Cookies: These remain stored on your device until a set expiry date or until deleted by the user. Our persistent analytics cookies typically have a maximum lifespan of 12 months.

Transparency in Digital Signal Collection.